You being so good to us, and now? What's next?

Chelsea Quebec Local logo
by The Local
July 10, 2023
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Photo credits:
Kelly Sikkema / Unsplash
We embarked on this incredible adventure a few months ago, and the response we received from the community and our beloved Chelsea enthusiasts has been nothing short of incredible.

The journey of building this website has been far from perfect. We've longed to have a French version, but unfortunately, the platform we're using doesn't allow for it. Balancing the demands of a toddler and the absence of family nearby has made it challenging to find the time, and thus, we haven't been able to add a second language yet.

Our initial idea was simple: to share the things we love and showcase the remarkable place we're fortunate enough to call home. It truly feels like home to us, even though we were born in Europe and chose Canada as our new home. Our daughter was born here, and she will grow up surrounded by the beauty and wonder of this place.

In recent weeks, we've been overwhelmed by the influx of positive messages from locals and business owners. The majority of the people who have reached out to connect with us have provided us with the motivation to keep pushing forward. Not only that, but these interactions have made us reflect on what more we can do and how we can make a greater impact.

Our dream is to empower the next generation of Chelsea residents to preserve the town and the park we hold dear, ensuring that we leave it better than we found it. While Chelsea is loved by many, we cannot take its beauty and resources for granted. Increasing visitor numbers, diminishing funding, and the changing climate are all exerting pressure on our precious wildlands, and we must help.

Gatineau Park, the second most visited park in Canada, is home to fragile ecosystems that rely on diverse wildlife and native plants. Unfortunately, human impact has placed these ecosystems at risk across many of our parklands. Restoration projects play a vital role in undoing past damage and preventing further harm in the future.

As visitation to Gatineau parks continues to grow, it takes a toll on Chelsea's infrastructure. Visitor programs become crucial in helping people experience and connect with our little town in a non-invasive and sustainable manner. The voices of our youth will shape the future of our small town, making it crucial to educate and inspire the next generation of Chelsea visitors, advocates, and guardians.

Our little town needs help to grow sustainably, and the local infrastructure should support both residents and tourists alike. Trails and amenities require attention and funding, but above all, we need to educate and inspire both locals and visitors to become part of something special. They should feel incredibly fortunate to experience this fantastic environment every day, transcending any political agenda or personal gain. This can be our future—a shared commitment to the preservation and celebration of our natural treasures.

Realistically, we may never be able to fund large-scale projects individually. However, together, we can make a difference—one smile at a time, one share at a time, one small act of giving back at a time. We cannot achieve this alone. Hence, we believe we're ready for the next step in our journey: transitioning from a small personal blog to a "B Corp."


B Corps are place-based communities of people using business as a force for good. At the heart of every B Local are Certified B Corporations, for-profit companies dedicated to transforming the global economy to benefit all people, communities, and the planet.

Why:

The Chelsea community is undeniably exceptional, and now is the moment to showcase its marvels to the world. Let us join forces in turning Chelsea into a renowned town, celebrated for the kindness and respect demonstrated by its residents, as well as their unwavering dedication to environmental responsibility. Our vision is to create an inspiring version of our humble town that serves as a beacon for sustainable living, nurturing a deep sense of belonging among residents, businesses, and visitors alike.

What:

  1. Promote the spirit of community engagement and giving back to our small town;
  2. Provide financial support to projects and programs that generate tangible benefits for the community;
  3. Establish Chelsea as a town characterized by kindness and respect, where residents, business owners, and visitors alike value and preserve the surrounding environment;
  4. Enhance the quality of content by incorporating the French Language;

How:

  1. Funding and Sponsorship: Allocate a portion of the company's budget specifically for funding community projects and programs. Establish a transparent and fair process for evaluating project proposals and selecting those that align with the company's mission and have the potential to create significant value for the community.
  2. Content Improvement:  Our top priority is to translate all the content into French, and we are currently working diligently towards achieving this goal. However, our efforts extend beyond mere translation. We strive to actively engage with the local community, incorporating their unique stories and perspectives. The website serves as a platform for fostering meaningful conversations, devoid of any political agenda or self-serving interests.
  3. Partnerships and Collaborations: Build strong relationships with other local businesses, community leaders, and organizations. Collaborate on joint projects that can have a positive impact on the community. This can include joint fundraising efforts, sharing resources, or collectively working towards a shared goal of improving the town's reputation and fostering a culture of kindness and respect.
  4. Education and Awareness: Promote education and awareness programs focused on sustainability, kindness, and respect. This can include organizing workshops, seminars, and campaigns to educate residents, businesses, and visitors about environmentally friendly practices, civic responsibility, and cultural diversity.
  5. Promote Cultural Activities: Showcase the cultural richness of Chelsea by organizing events, festivals, and exhibitions that celebrate the diversity and heritage of the community. Encourage residents and visitors to participate in these activities, fostering a sense of belonging and pride in the town.
  6. Marketing and Branding: Develop a strong marketing and branding strategy to promote Chelsea as a sustainable and welcoming town. Highlight success stories, initiatives, and positive developments through various media channels, including social media, websites, and local publications. Use storytelling and visual content to engage residents, businesses, and visitors.
  7. Monitoring and Evaluation: Continuously monitor progress towards the mission and evaluate the effectiveness of implemented initiatives. Collect feedback from the community, track key performance indicators, and adapt strategies as needed to ensure long-term success.

Roadmap:

Up until now, our family has taken it upon ourselves to cover all expenses for the project from our own pockets. Although it hasn't been a significant burden, we have been happy to do so. Initially, we had planned to stick with a small English blog and cover the annual costs using our own resources. However, we soon realized that the opportunities and challenges involved in scaling this idea are much more expensive than what we can afford.

In the coming months, through late-night work and determination, we aim to make a small investment and officially incorporate the project. This will not only help us cover some of the costs but also allow us to sell a limited number of items to generate funds for the next steps.

Our proposed roadmap for achieving these objectives is as follows:

  • Step 1: Incorporate the project.
  • Step 2: Sell a limited number of items to finance one year of operational costs. Step 3: Obtain certification as a B Corporation https://blocalquebec.org
  • Step 4: Develop a strategic plan to accomplish the aforementioned objectives.

As a stretch goal for 2024, we aspire to secure funding for a mini-full-scale project dedicated to benefiting the Chelsea Community.

By following this roadmap and taking these steps, we believe we can effectively progress toward our mission and create a positive impact in the Chelsea community.

Send us a line, reach out, and we would love to hear your feedback.

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